Alex Gross
AI Creative Director
Campaigns · Product Visuals · Brand FilmsAI Creative Director
Campaigns · Product Visuals · Brand FilmsAI-powered campaigns, product visuals and films for brands that want to move faster than production ever allowed. Concept to final frame — generated, directed, delivered.
I'm an AI Creative Director with three years of hands-on experience at the front line of generative AI — back when most brands were still asking if it was possible, I was already shipping it.
I partner with businesses, brands and agencies to create campaigns, product visuals and films that hold up next to a full-scale studio production — at a fraction of the time and cost. Every project is directed frame by frame: casting, lighting, composition and brand accuracy down to the label on the bottle.
What sets my work apart is the level of detail. Not "AI-looking" content — premium, on-brand imagery your audience can't tell wasn't shot on set.
Hero images and full campaign sets for product launches — art-directed to match your brand guidelines exactly.
Product films and social video generated end-to-end: concept, direction, generation, edit and sound.
Always-on content engines for brands: recurring formats and visual worlds built to scale across social.
Helping in-house teams bring AI into their pipeline — tools, workflows and creative direction that actually ship.